Sustainability toolbox

We're passionate about keeping what’s already in circulation flowing. A linear system doesn’t flow, instead it is built by greed and the only outcome is inevitable — a complete lack of respect for animals, workers and our planet. 

Today, it’s estimated that less than 1% of clothing is actually recycled into new clothing, a surprising fact given the amount of clothing already in existence. 

Sustainability through a holistic lens

Sustainability is at the centre of everything we do. We approach everything with our uncompromising company values to deliver quality products that support a circular fashion system. 

Keeping it circular

A circular system is regenerative and focuses on the principle that items of clothing should circulate for as long as possible, before they are re-purposed through recycling, thus retaining or surpassing their maximum value. Supporting a circular economy is one of the best ways that we can sustain our planet and we have the option to design out waste and pollution and to keep products and materials in use. The possibilities are endless in creating a thriving economy that supports and values the resources we once thought of as infinite.

The good news is that there are so many ways that we can collectively support a circular fashion system moving forward.

Our label

All of our clothes have already been loved and we’re here to give each piece a second chance. 

Our label Slow Stitch is a curated collection of pre-loved clothes which have been lovingly up-cycled using the age-old techniques of mending, patching, hand-embroidery and free-hand machine embroidery.

We only use deadstock fabric, second-hand buttons and recycled threads, meaning that we’re not only saving clothes from landfill but threads, buttons and fabric too.

Everything is up-cycled and/or made in our studio in Conwy, North Wales.


We look at everything holistically and realise there is an environmental cost to everything that's accepted into our studio, from the smallest label to our wooden hangers. 

We currently use recycled brown paper to wrap your purchases.

We will be working towards using home compostable packaging to replace this once we have used our supply. 

Care labels

Our care labels are hand-made using deadstock fabric and recycled threads. Although this takes longer, we realise that this is the most sustainable option and ensures the upmost quality. 

Gift wrapping 

We use recycled brown paper to wrap your purchases. Recycled materials have been found to have a lower energy and water use in production and is more easily re-purposed or recycled. We finish the parcel with deadstock jute string.

Caring for what we own

We're really big advocates for promoting better care for what we own and feel there’s a massive opportunity for local authorities to advocate for a community-focused ‘make do and mend’ movement, particularly, towards our existing wardrobes.

With that in mind, one of the simplest things we can do is to take care of what we have. 

Our top tips

  • Launder with care. It pays to look at your care labels and then opt to follow the care instructions for the most delicate fibre listed. A cool wash is beneficial - in most cases, a 30-degree Celsius cycle is our recommendation.
  • Wash less. We realise that with children's clothes in particular, this is a hard one, but washing your clothes less can expand the lifespan of our clothes and has benefits for the environment too. Consider airing knits or cardigans and spot-cleaning fabrics like denim where possible.
  • After researching in some detail, we do advocate using a guppybag to reduce micro-plastic shedding. You can find out more about this here.
  • Buying a knitwear comb is a gamechanger. Particularly in winter this keeps knitwear looking clean and also reduces the need for laundering. 

Sharing knowledge 

We exist to inspire, educate and to build communities interested in working towards a more sustainable fashion future. We love sharing our techniques of mending, patching, hand-embroidery and free-hand machine embroidery as part of our mending & repair workshops. 

*If these are of interest, please get in touch. We run these both virtually and in person. 


As this is such an important topic for us, if you have any questions at all we'd love to hear from you.